The Breakfast is organised each year by Aamie Cush, with the support of her family and staff at Coolum Beach Real Estate, who are proud to be Diamond Partners of the National Breast Cancer Foundation.
While it is one of Coolum’s most highly-anticipated and fun-filled social events, Aamie, together with her sister Kate and mum Lorraine, are also passionate about sharing the serious message of breast cancer awareness amidst the lavish morning’s free-flowing pink champagne and spirited mayhem.
Lorraine, the Principal of Coolum Beach Real Estate, is a breast cancer survivor and the Pink Ribbon Breakfast is held each year in honour of her bravery and resilient spirit.
For the past five years, the girls have welcomed local guest speakers to tell their heart-warming and emotional stories of survival and on Friday, returned local Sandy Cole shared her personal cancer journey with the Breakfast’s 70 guests.
The event’s main aim is of course, to raise funds for Breast Cancer research, and Aamie sent out a huge thanks to the long list of local businesses and groups who rallied to support the cause with prize donations.
With lucky draws, best dressed prizes and raffle winnings to be had, barely anyone went home empty handed and the morning looks to have once again raised close to $2000 for the National Breast Cancer Foundation.
With Monday (22 October) being the Cancer Council’s official Pink Ribbon Day, last week’s breakfast was just the start of locals turning their towns pink for Cancer.
Across the coast, hundreds of volunteers are donning their best pink-attire to sell Pink Ribbon Day merchandise, with this year’s state fundraising target locked in at $1.1 million.
Popular ‘Girls Night In’ events are still in full swing while coast residents are also rallying to support the PINKTOBER® for Cindy Mackenzie Breast Cancer Foundation Appeal, with events including the Guinness world record attempt ‘Pink Pram Push’, held at Kings Beach on Sunday.
Over the past five years the Foundation’s PINKTOBER® appeal has raised almost $160,000. This year, they are hoping to raise $50,000 and are urging locals to get into the spirit of PINKTOBER® and host a community fundraiser or attend a registered event.
Ideas on hosting a PINKTOBER® fundraiser or joining a registered event can be found at www.cmbcf.com.au.
You can also show your support by purchasing Pink Ribbon Day merchandise or hosting your own Pink Ribbon fundraiser. More details on the Cancer Council’s events can be found at www.pinkribbonday.com.au.