King of the Mountain Festival

Pomona King of the Mountain Race 2012

Pomona King of the Mountain Race 2012
(Backdrop) Mt Cooroora, Pomona, Queensland – photo: Raoul Slater

On the fourth Sunday in July, over ten thousand people descend on the Sunshine Coast hinterland town of Pomona for the annual King of the Mountain Festival. This year is the 34th year of the festival and it is shaping up to be another fantastic event!
The festival attracts competitors from all over the world to compete in Australia’s most grueling and historic mountain race, the Bendigo Bank International Mountain Challenge – a 4.5km race up the 438m of Mount Cooroora and back.
But as if one race wasn’t enough there are so many other components to the day which makes this free festival a fantastic day out for the whole family. As well as heritage markets, amusement rides, helicopter rides over the mountain, live music and entertainment there are a host of competitions that all ages can enter.
The festival is home to Queensland’s largest school relay event, the Nestle Primary School Relays which attract schools from Hervey Bay to Brisbane. There is also the CQUniversity 3km Family Fun Run; the Zinc 96.1FM Mountain Dash which is a 2.4km run from the main race starting point to the base of Cooroora Mountain and back; the Raine & Horne Tug of War and the famous Cooroy Rag World Thong Throwing Competition which once earned a spot in the Guinness World Records.
Pomona puts on a good show with several other activities in town on the day like the Poet’s Breakfast at the Majestic Theatre, the Pomona Palette Exhibition at the Old Railway Station Gallery and the Antiques and Collectibles Fair at Memorial Hall.
The festival kicks off at 7am and ends at 5pm and it is guaranteed to be a great day out for the whole family.
The Pomona King of the Mountain is run by the Cooroy Pomona Lions Inc as a free not-for profit event thanks to the generosity of its funding partners and sponsors – Bendigo Bank, Nestle, Zinc 96.1FM, Cooroy Rag, CQUniversity, Sunshine Coast Regional Council, IGA Pomona, Raine and Horne Pomona, Pomona True Value Hardware, Channel 7, Queensland Media Print, Sunshine Unicycles, Inn The Foothills B&B, Maroochy River Resort, Aussie Biker, Bellbird Creek Cafe, Pomona Pharmacy, Motorcycle Country, Spectral Printing & Art Design, Noosa Reef Hotel, Tyres for Bikes, Australia Zoo, Mary Valley Rattler, Aussie World, Top Shots Fun Park, Laserzone, Frasers Body Works, The Flower Room, Sunshine Coast Vets, Stephen Cook Auto Electrics, Pomona Post Office, Caltex Pomona, Saffron Flavour Indian Restaurant, Jim Bissett Electrical, Out the Back Antiques, Pomona Produce and Pet Supplies, Cooroy Chamber of Commerce, Mannies Pizzeria, Pomona Fruit and Veg, Cooroora Screens and Blinds and A Touch of the Past.
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